En el mundillo de los eSport la última que ha saltado, y con fuerza, ha sido el patrocinio de BUD light a la LCS norteamericana. Anteriormente esta marca ya estuvo involucrada en competiciones eSport con las Overwatch league y NBA 2K league. No se habla de que Burger King ha llegado a un acuerdo igual con la nueva liga Belga de League of Legends, habrá gente que se sienta más incómodo con este patrocinio que con el de la cervecera.
Según leo el 24/01/2020 en un artículo referente de codigo Esport
«De acuerdo con el reportero de ESPN, Jacob Wolf, el acuerdo entre Bud Light y Riot Games ha sido posible ya que la audiencia de la liga no es tan joven como antes. De hecho, la Comisión Federal de Comercio señala que 71.6% de la audiencia debe tener 21 o más años de edad para que un producto mediático pueda ser patrocinado por una marca de licor.»
Vamos, que se han hecho estudios sobre las audiencias para saber llevar a cabo este acuerdo. Tema aparte no es el juego lo que se esponsoriza si no el conjunto de juego, equipos y evento, la competición, lo que entra en el párrafo anterior como producto mediático, espectáculo deportivo o eSportivo si preferís así. Nos fastidia hacernos viejos, pero ya han pasado diez años del lanzamiento del juego y muchos de sus jugadores han crecido y pasado la pubertad con él, pero ya están en la edad adulta. Que haya niños menores de trece años jugando o visualizando contenido de este juego es otro tema, y no me voy yo a meter con el contenido que los padres o hermanos dejan ver a los pequeños de la casa sin seguir las recomendaciones del PEGI o sistema de calificación pertinente, un melón este que siempre me queda pendiente por abrir.
Desde el programa de Sportmaniacos se han hecho eco de esta noticia y se ha abierto un debate con opiniones a favor y en contra de este patrocinio. Desde opiniones que pueden afectar al desarrollo de los equipos, por la inyección monetaria que esto influye a la región de NA a otras que se centran en que el patrocinador sea una bebida alcohólica, por la mala imagen o fomentar hábitos irresponsables de consumo o mala prensa que pueda dar eso al juego. Esta última me parece peligrosa ya que es, vulgarmente hablando, cogérsela con papel de fumar. Digo esto ya que toda publicidad tiene su regulación y marco de actuación. Aparte me parece hipócrita el querer una profesionalización del sector, pero solo con las condiciones o patrocinadores que gusten y agraden a todo el mundo.
Si la compañía propietaria del juego, RIOT, ha accedido a este patrocinio, primero lo ha hecho dentro de un marco de legalidad vigente como citaba anteriormente del extracto de código eSport y además imagino, a lo mejor muy ilusamente por mi parte, que el departamento de Marketing o aquel que sea responsable de la imagen habrá tenido algo que ver valorando el impacto que pueda tener este acuerdo para con sus «seguidores», clientes y su repercusión a corto y medio plazo en lo que viene siendo las arcas de la compañía.
Tampoco quiero alargarme más en algo que ya está hablado, he intentado exponer mi punto de vista que, quizá difiera al vuestro. Si es así os invito a exponer vuestras opiniones desde los comentarios.
46 comentarios
Benedict · 25/09/2023 a las 3:52 pm
A person essentially lend a hand to make significantly articles I’d state.
That is the first time I frequented your website page and to this point?
I amazed with the research you made to make this particular put up
amazing. Fantastic activity!
https://www.renderosity.com/users/id:1352545 · 25/09/2023 a las 2:54 pm
%%
Feel free to visit my webpage … https://www.renderosity.com/users/id:1352545
merrni më shumë informacion · 25/09/2023 a las 2:52 pm
Do yoou mind if I quote a couple ᧐f yur postfs aas long as I proviide credit ɑnd
sources back tο your blog? My website is іn the exact samｅ nihe ɑs yours аnd my uѕers wopuld reaⅼly benefit
from some ߋf thе іnformation you present һere.
Pleaѕe let me knoԝ if tһіs ߋkay with y᧐u. Аppreciate it!
Feel free to surf too my webpage: merrni më shumë informacion
Krystyna · 25/09/2023 a las 1:15 pm
What’s Happening i’m new to this, I stumbled upon this I’ve discovered It positively helpful and it has
aided me out loads. I hope to contribute & aid different customers like its
helped me. Great job.
sv388 · 25/09/2023 a las 11:44 am
Great web site you have got here.. It’s difficult to find high
quality writing like yours nowadays. I really appreciate people like you!
Take care!!
furosemide spc · 25/09/2023 a las 11:41 am
furosemide 20mg
uqggvde · 25/09/2023 a las 11:31 am
CBD effetti sessuali
Tatiana · 25/09/2023 a las 11:27 am
Hey! I know this is kind of off topic but I
was wondering if you knew where I could locate a
captcha plugin for my comment form? I’m using the same
blog platform as yours and I’m having problems finding one?
Thanks a lot!
Scarletnig · 25/09/2023 a las 11:10 am
Ваша фраза великолепна
Holding handles, hugging, watching https://www.colourinyourlife.com.au/members/dannygonzalez/profile/ and kissing – all this can help preserve intimacy beyond boundary of the bedroom.
Bryant · 25/09/2023 a las 10:45 am
What i do not realize is if truth be told how you are
no longer really a lot more well-preferred than you might be right now.
You’re very intelligent. You understand therefore significantly with regards to this matter,
produced me in my view consider it from numerous various angles.
Its like men and women are not involved except it is one thing to
accomplish with Girl gaga! Your individual stuffs great.
Always care for it up!
Christina · 25/09/2023 a las 10:36 am
bookmarked!!, I really like your blog!
Senaida · 25/09/2023 a las 10:33 am
I think that what you said was actually very reasonable.
But, what about this? what if you were to write a awesome headline?
I mean, I don’t want to tell you how to run your blog, however what
if you added a headline that makes people want more?
I mean De League of Legends y cerveza – Diogenes Digital is
kinda vanilla. You could look at Yahoo’s home page
and note how they create article headlines to get people to open the links.
You might add a related video or a picture or two to get people
interested about everything’ve written. Just my opinion, it would make your website a
little bit more interesting.
trazodone side effects · 25/09/2023 a las 8:42 am
trazodone for sleep dosage
Christa · 25/09/2023 a las 7:54 am
Nice post. I learn something totally new and challenging
on blogs I stumbleupon everyday. It’s always useful
to read through articles from other writers and use something
from other sites.
maps.google.hr · 25/09/2023 a las 7:11 am
Hello, I wish for to subscribe for this blog to
obtain most up-to-date updates, thus where can i do
it please assist.
Celeste · 25/09/2023 a las 7:06 am
First off I want to say excellent blog! I had a quick question which I’d like to
ask if you don’t mind. I was curious to know how you center
yourself and clear your thoughts before writing. I’ve had a hard time clearing my thoughts in getting
my ideas out there. I do enjoy writing however it just seems like the first 10 to 15
minutes are usually wasted simply just trying to figure out how to begin.
Any ideas or tips? Many thanks!
garasiqq link alternatif · 25/09/2023 a las 6:57 am
Heya i am for the first time here. I came across this board
and I find It really helpful & it helped me out a lot.
I’m hoping to give something back and help others such as you aided me.
www.ezloan.io · 25/09/2023 a las 6:48 am
Car or truck title loans, often just called title loans, also
are quick-term loans.
JenniferLic · 25/09/2023 a las 6:42 am
Я конечно, прошу прощения, но это всё не подходит. Есть другие варианты?
Предварительно перед изготовлением составляется макет с необходимыми печатями, http://little-witch.ru/viewtopic.php?f=34&t=4912 водяным знаком. вы платите за сервис во время получении, после детальной контроля качества.
mensvault.men · 25/09/2023 a las 6:39 am
I have read so many posts about the blogger lovers but this post is in fact a pleasant piece of writing, keep it up.
https://ya.2bb.ru/viewtopic.php?id=14946 · 25/09/2023 a las 6:28 am
%%
my web site :: https://ya.2bb.ru/viewtopic.php?id=14946
Alexander · 25/09/2023 a las 2:15 am
Excellent site. Plenty of helpful information here.
I am sending it to some pals ans also sharing in delicious.
And certainly, thanks for your sweat!
Myrna · 25/09/2023 a las 12:37 am
hey there and thank you for your information – I’ve definitely picked up anything new from right here.
I did however expertise a few technical points using
this site, since I experienced to reload the website lots of times previous to
I could get it to load correctly. I had been wondering if your web hosting is OK?
Not that I’m complaining, but slow loading instances times will very frequently affect your placement in google and could damage your high-quality score if ads and
marketing with Adwords. Well I’m adding this RSS to my email and can look out for
much more of your respective intriguing content.
Make sure you update this again soon.
Curtis · 25/09/2023 a las 12:24 am
Hi i am kavin, its my first time to commenting anywhere, when i read this article i thought i could also create comment due to this good post.
buy lisinopril blood pressure medicine · 24/09/2023 a las 11:43 pm
buy lisinopril from india without prescription
hlobwri · 24/09/2023 a las 11:34 pm
https://subscribe.ru/group/lara/18238686/
Dallas · 24/09/2023 a las 10:09 pm
Thank you for the good writeup. It in reality used to be a entertainment account it.
Look complicated to far brought agreeable from you!
By the way, how can we keep up a correspondence?
users.atw.hu · 24/09/2023 a las 10:09 pm
Good day! Do you know if they make any plugins to help with SEO?
I’m trying to get my blog to rank for some targeted keywords but I’m
not seeing very good success. If you know of any please share.
Thanks!
Delilah · 24/09/2023 a las 9:37 pm
I really like what you guys are up too. Such clever work and exposure!
Keep up the good works guys I’ve added you
guys to my own blogroll.
Connie · 24/09/2023 a las 8:47 pm
For latest information you have to pay a visit world
wide web and on the web I found this website as a finest web site for latest updates.
Dexter · 24/09/2023 a las 8:31 pm
Hello I am so excited I found your web site, I really found you by
mistake, while I was researching on Google for something
else, Nonetheless I am here now and would just like to say thank you for a fantastic post and a all round interesting blog (I
also love the theme/design), I don’t have time to go through it all
at the minute but I have bookmarked it and also
added in your RSS feeds, so when I have time I will be back to read much more, Please do keep up
the excellent work.
Anibal · 24/09/2023 a las 7:16 pm
I am genuinely thankful to the holder of this web site who has shared this great piece of writing at at this place.
Adriene · 24/09/2023 a las 5:27 pm
Howdy are using WordPress for your blog platform?
I’m new to the blog world but I’m trying to get started and set up my own. Do you require any html coding expertise to
make your own blog? Any help would be really appreciated!
Escorts Service Ooty · 24/09/2023 a las 11:56 am
Hi there! I could have sworn I’ve been to this blog before but after reading through some of the
post I realized it’s new to me. Anyways, I’m definitely happy I
found it and I’ll be bookmarking and checking back frequently!
ipxpjbp · 24/09/2023 a las 11:42 am
Igli Schröder Vermögen
Tamika · 24/09/2023 a las 11:32 am
Howdy! I realize this is sort of off-topic but I needed to ask.
Does running a well-established blog like yours take a lot of work?
I’m brand new to blogging however I do write in my journal every day.
I’d like to start a blog so I can share my experience and views online.
Please let me know if you have any kind of suggestions or tips for brand new aspiring blog owners.
Thankyou!
unitedindia.info · 24/09/2023 a las 10:49 am
Hi i am kavin, its my first time to commenting anywhere, when i read this post i thought i could also create
comment due to this sensible post.
Stream For Free Movies · 24/09/2023 a las 10:09 am
I read this paragraph fully about the comparison of hottest and preceding technologies, it’s amazing article.
Online poker · 24/09/2023 a las 7:19 am
Online poker
Buy verified Bitpay accounts · 24/09/2023 a las 6:58 am
Buying a verified BitPay account offers numerous advantages.
It ensures a seamless and secure transaction experience in the world of cryptocurrency.
Verification boosts account security, reduces fraudulent activity,
and increases transaction limits. It also fosters trust among merchants and peers,
streamlining trade and payment processes.
Dive into the digital age with confidence!
penis enlargement · 24/09/2023 a las 6:37 am
penis enlargement
edecanes san luis potosi · 24/09/2023 a las 6:24 am
Great post.
Guillermo · 24/09/2023 a las 4:38 am
After looking at a few of the articles on your blog, I
honestly like your technique of writing a blog. I book marked it to
my bookmark site list and will be checking
back in the near future. Please visit my website too and let me know what you think.
Tony · 24/09/2023 a las 3:49 am
Hi, its nice article concerning media print, we all understand media is a enormous source of
data.
toto79.org · 24/09/2023 a las 2:55 am
To sign up, you can choose from three welcome bonuses to suit your
price range.
buy viagra online · 24/09/2023 a las 12:12 am
buy viagra online